Smart people podcast with George Irish

Podcasting, wikkies and blog marketing. Using Facebook and Youtube to raise money. New media innovation is enough to make just about anybody's head spin. But at the heart of the technology is a very simple notion behind what's come to be called Web 2.0 - and it's plain old conversation. Join Fraser Green as he talks with George Irish from Amnesty International about how you can use new technologies to have conversations with your donors and constituents.